Video editing · Lo-Fi music · Creator licensing

Background Music for Videos

Find a soundtrack that gives your video a mood while leaving room for its story. Explore original lo-fi music for tutorials, vlogs, short-form posts and business videos.

YouTube動画、ショート動画、商品紹介などに合うLo-Fi BGMの選び方と、公開前に確認したい利用条件を紹介します。

Quick answer: how do you choose background music for a video?

Start with the format, pace and role of speech. Audition instrumental tracks in the finished edit at a realistic playback level. Before publishing, check the terms for your platform, monetization, business or client use, and paid promotion. Listening to or crediting a track does not by itself grant video use rights.

Match the music to the video

The best background track is the one that helps viewers follow the content. These are starting points for auditioning, not fixed rules for a genre or a platform.

Tutorials & explainers

Make speech easy to follow

Try a steady instrumental with fewer busy elements while the voiceover is active. Change intensity between chapters if the edit needs a lift.

Vlogs & everyday scenes

Support a natural rhythm

Warm chillhop and café-style tracks can connect quiet transitions, travel details, desks and lifestyle footage.

Shorts, Reels & TikToks

Establish the mood quickly

Test the first seconds with the actual footage. Leave a clear landing for the final message and check playback on a phone.

Product demos

Give the product room

Use a restrained sound beneath on-screen steps, interface sounds and feature explanations.

Study & focus videos

Keep energy consistent

A gentle loop or steady beat can support a longer visual without drawing attention away from the task.

Brand & client videos

Fit the identity and the brief

Choose a mood that matches the brand and confirm which party needs permission to publish, reuse or promote the finished video.

Listen to a few starting tracks

Nanashino-chan’s catalog includes 2,000+ original lo-fi tracks across chillhop, jazzhop, ambient and Tokyo-inspired moods. These selections illustrate different editing directions; browse the catalog to hear them.

Warm & versatile

Smooth Groove

Try it under relaxed lifestyle footage, desk scenes or a gentle product reveal.

Check: does the groove leave enough space for your voiceover?

Clean & steady

Smooth Transitions

Test it with a tutorial, workflow edit or software product walkthrough.

Check: do cuts and on-screen steps remain easy to follow?

Quiet & reflective

Stillness Vibes

Use as a starting point for slower scenes, calm interiors or reflective narration.

Check: does the low-key mood fit the pace of the footage?

Cozy & informal

Lazy Afternoon Vibes

Audition it for café visuals, reading, journaling and everyday vlog moments.

Check: does the track support the scene without repeating too obviously?

Preview links are for listening. Confirm availability of the exact recording and the license scope before placing it in a published video.

Make the music work in the edit

The right track can still feel wrong when it competes with dialogue or ends awkwardly. A quick check in context is more useful than judging the music on its own.

Cut with the scene

Find a natural musical phrase for the opening, a transition or the ending. Check that your final fade does not interrupt a beat or melody unexpectedly.

Prioritize speech

Lower the music under narration and listen for frequencies that mask words. Test quiet speakers or a phone, not only studio headphones.

Watch short-form pacing

Look at the first few seconds with sound on and off. The footage, captions and message should still make sense when the viewer cannot hear the music.

Keep a project record

Save the track title, recording source, license terms and receipt with the final export. This helps with client handoff or a platform question later.

Choose permission for the way you publish

The video format alone does not decide the rights. A personal post, monetized YouTube upload, company video, client deliverable and paid ad can need different permissions. Always check the actual terms of the track you select.

Video useWhat to confirmNanashino-chan starting point
Personal, non-commercial videoWhether the selected music and platform terms allow that specific post.Review the Personal Use terms or applicable platform use.
Monetized creator videoYouTube or other platform, monetization, video type and approved track.Commercial Creator License for eligible non-ad use.
Organic business or product videoBrand purpose, publishing account, website and social platforms.Commercial Creator License when the project fits its terms.
Client video or sponsored workWho is licensed, who publishes and whether the content becomes a campaign.Confirm the exact scope before purchase; ask if unclear.
Paid ad or boosted postAdvertising permission, campaign duration, platforms and add-ons.Sync License or custom agreement.
A license is permission within its stated scope, not a guarantee about platform systems. YouTube Content ID and other platform checks may still flag a licensed recording. Keep your certificate and purchase record, and request support if a claim appears on an approved use. The standard Commercial Creator License does not include paid ads or brand campaigns. Compare the current license terms.

A track may be free or available inside an app and still have limits. Conversely, some free libraries explicitly permit particular video uses. Read the applicable terms rather than relying on a label such as “royalty-free” or “copyright-free.”

A catalog built for listening and visual work

Nanashino-chan creates and manages original music as a Tokyo-based artist project. The catalog and public visual-use examples can help you judge musical fit; a past appearance in someone else’s video does not grant rights to your project or imply that the featured brand endorses this license.

Explore

2,000+ original tracks

Browse by mood and context, then shortlist recordings that fit your edit.

Evaluate

Public visual examples

See how lo-fi music has appeared alongside fashion, interior, lifestyle and corporate visuals.

Document

Direct licensing options

Match permission to creator videos, business content or campaigns and retain the license record.

View Works & Public Use References →

Frequently asked questions

Can I use any song if I credit the artist?

Credit alone is not permission. Check the specific track’s license for your video, platform and purpose. Some libraries also require attribution as a condition of their terms.

Can I use Nanashino-chan music in monetized YouTube videos?

Eligible monetized creator videos can be covered by the Commercial Creator License when the track and use fit its terms. Keep the certificate and receipt. Paid ads and brand campaigns require Sync License or custom terms.

What if I post the same edit on several platforms?

Check that the agreement covers every destination and the account publishing it. A license or in-app sound available on one service may not cover use on another.

Is “royalty-free” the same as free of copyright?

No. It is a description of a licensing model, not proof that a recording has no rights holder or is unrestricted. Read the permitted uses, limitations and documentation.

Can a licensed track still receive a Content ID claim?

Yes. Automated matching and rights-holder permission are separate processes. If a claim affects approved licensed use, retain the claim details and license proof, then follow the platform process and contact Nanashino-chan for support.

Continue by platform or project

Find a sound that belongs in your video

Preview the catalog, test a shortlist in your edit and choose permission that matches where the finished video will appear.